The first promotion that gives you free meals when social media is down

January 27th: Facebook, Tinder and Instagram crash for about 40 minutes, leaving everybody on Twitter outraged, almost crashing this one too. Apparently, apart from the global crashes that spur conversation, major networks crash almost every day in different parts of the world. And what do people do when these websites go down? What they know best: they panic.

So we created a website that scans all social media platforms. If one's down, you win a free meal at KFC. So you can continue catching up with your mates in real life.

Agency: McCann Bucharest